Two Measures of Audience Response to Performance

Kristin B. Valentine, Michael L. Hecht, Frederick Corey

Research output: Contribution to journalArticlepeer-review

3 Scopus citations

Abstract

Two measures of audience response to performance of literary texts were constructed and tested. The first measure is a coding system created for analyzing audience response to open-ended questions. The ten categories proved useful in discriminating responses across performances, but need further work in clarifying their relative importance and interrelationships. The second measure is a quantitative, scalar measure that provided five clear factors, good reliability, and useful discrimination. The Identification factor, however, needs additional clarification.

Original languageEnglish (US)
Pages (from-to)170-177
Number of pages8
JournalCommunication Reports
Volume8
Issue number2
DOIs
StatePublished - Jun 1 1995

ASJC Scopus subject areas

  • Language and Linguistics
  • Linguistics and Language
  • Education
  • Communication

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