Redefining writing for the responsive workplace

Research output: Contribution to journalArticle

Abstract

In this article we argue that mobile, design, content, and social media technologies have fundamentally redefined the role of the writer in the workplace. Rather than the originator of content, the writer is becoming a sort of multimodal editor who revises, redesigns, remediates, and upcycles content into new forms, for new audiences, purposes, and media. This article discusses data gathered from over one hundred hours of embedded workplace research shadowing nine different professional communicators. The data demonstrate the iterative, detailed, product-focused types of work happening within a range of workplace constraints and, in turn, emphasize the need for writers and teachers of writing to recognize the importance of developing a broad skillset to prepare for this kind of work.

Original languageEnglish (US)
Pages (from-to)634-663
Number of pages30
JournalCollege Composition and Communication
Volume70
Issue number4
StatePublished - Jun 1 2019

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workplace
writer
communicator
social media
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teacher
Writer
Work Place
Social Media
Media Technology
Communicators

ASJC Scopus subject areas

  • Education
  • Language and Linguistics
  • Literature and Literary Theory

Cite this

Redefining writing for the responsive workplace. / Lauer, Claire; Brumberger, Eva.

In: College Composition and Communication, Vol. 70, No. 4, 01.06.2019, p. 634-663.

Research output: Contribution to journalArticle

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