@inproceedings{ec63117ec48e47eba764ddfffbdec325,
title = "Is aggression contagious online? A case of swearing on Donald Trump's campaign videos on YouTube",
abstract = "This study explores whether aggressive text-based interactions in social media are contagious. In particular, we examine swearing behaviour of YouTube commentators in response to videos and comments posted on the official Donald Trump's campaign channel. Our analysis reveals the presence of mimicry of verbal aggression. Specifically, swearing in a parent comment is significantly and positively associated with the likelihood and intensity of swearing in subsequent 'children' comments. The study also confirms that swearing is not solely a product of an individual speech habit but also a spreadable social practice. Based on the findings, we conclude that aggressive emotional state can be contagious through textual mimicry.",
author = "Kwon, {K. Hazel} and Anatoliy Gruzd",
note = "Funding Information: This work is supported in part by the Ted Rogers School of Management at Ryerson University, Canada. We would like to thank Veronica Chernyavsky for her assistance with the data gathering and preparation, and Philip Mai for his input on various drafts of this paper. Also we would like to thank anonymous reviewers for providing very helpful comments. Publisher Copyright: {\textcopyright} 2017 Proceedings of the Annual Hawaii International Conference on System Sciences. All rights reserved.; 50th Annual Hawaii International Conference on System Sciences, HICSS 2017 ; Conference date: 03-01-2017 Through 07-01-2017",
year = "2017",
language = "English (US)",
series = "Proceedings of the Annual Hawaii International Conference on System Sciences",
publisher = "IEEE Computer Society",
pages = "2165--2174",
editor = "Bui, {Tung X.} and Ralph Sprague",
booktitle = "Proceedings of the 50th Annual Hawaii International Conference on System Sciences, HICSS 2017",
}