Corporate social responsibility: A theory of the firm perspective

Abagail McWilliams, Donald Siegel

Research output: Contribution to journalReview article

2568 Citations (Scopus)

Abstract

We outline a supply and demand model of corporate social responsibility (CSR). Based on this framework, we hypothesize that a firm's level of CSR will depend on its size, level of diversification, research and development, advertising, government sales, consumer income, labor market conditions, and stage in the industry life cycle. From these hypotheses, we conclude that there is an "ideal" level of CSR which managers can determine via cost-benefit analysis, and that there is a neutral relationship between CSR and financial performance.

Original languageEnglish (US)
Pages (from-to)117-127
Number of pages11
JournalAcademy of Management Review
Volume26
Issue number1
DOIs
StatePublished - Jan 1 2001

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Cost benefit analysis
Marketing
Life cycle
Sales
Managers
Personnel
Industry
Corporate Social Responsibility
Theory of the firm

ASJC Scopus subject areas

  • Business, Management and Accounting(all)
  • Strategy and Management
  • Management of Technology and Innovation

Cite this

Corporate social responsibility : A theory of the firm perspective. / McWilliams, Abagail; Siegel, Donald.

In: Academy of Management Review, Vol. 26, No. 1, 01.01.2001, p. 117-127.

Research output: Contribution to journalReview article

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