TY - JOUR
T1 - Transformational leadership and market orientation
T2 - Implications for the implementation of competitive strategies and business unit performance
AU - Menguc, Bulent
AU - Auh, Seigyoung
AU - Shih, Eric
N1 - Funding Information:
The authors acknowledge the support of the Research Grants Committee of the Faculty of Economics and Commerce, University of Melbourne. The authors thank Professor Wynne W. Chin for providing PLS Graph Version 3.0.
PY - 2007/4
Y1 - 2007/4
N2 - Drawing on the resource-based view of the firm, particularly the competency-based view of strategy making, the authors develop and test an integrated model of the source-positional advantage-firm performance chain. The model postulates transformational leadership and market orientation as managerial-based and transformational-based competencies, respectively. Such competencies should lead to marketplace positional advantages through competitive strategies such as innovation differentiation, marketing differentiation, and low cost. In turn, these positional advantages contribute to different firm performance metrics, specifically, effectiveness and efficiency. The authors discuss some implications for competitive strategy theory using a resource- (competency-) based perspective, along with managerial implications.
AB - Drawing on the resource-based view of the firm, particularly the competency-based view of strategy making, the authors develop and test an integrated model of the source-positional advantage-firm performance chain. The model postulates transformational leadership and market orientation as managerial-based and transformational-based competencies, respectively. Such competencies should lead to marketplace positional advantages through competitive strategies such as innovation differentiation, marketing differentiation, and low cost. In turn, these positional advantages contribute to different firm performance metrics, specifically, effectiveness and efficiency. The authors discuss some implications for competitive strategy theory using a resource- (competency-) based perspective, along with managerial implications.
KW - Competency
KW - Competitive strategy
KW - Market orientation
KW - Positional advantage
KW - Resource-based view
KW - Transformational leadership
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U2 - 10.1016/j.jbusres.2006.12.008
DO - 10.1016/j.jbusres.2006.12.008
M3 - Article
AN - SCOPUS:33847666346
SN - 0148-2963
VL - 60
SP - 314
EP - 321
JO - Journal of Business Research
JF - Journal of Business Research
IS - 4
ER -