This study examines quest for everydayness, topophilic bonds and economic value of snowbirds in the south-western part of the United States. The data are collected from Wickenburg, a rural town in the State of Arizona. Insights are offered on how Wickenburg, with its cultural and natural attractions, forges strong bonds with the snowbirds in the context of the topophilia domains (ecodiversity, synesthetic tendency, cognitive challenge and familiarity). Furthermore, spending behaviour of this market is examined to determine the economic potential of this market.
- Economic value
- lifestyle travellers
ASJC Scopus subject areas
- Geography, Planning and Development
- Tourism, Leisure and Hospitality Management