Especially in the U.S., people like to think that solving problems just requires finding the proper " silver bullet." Such fixes are not sustainable. Any utility company wanting sustainable long-term savings in personal energy demand requires a more thorough commitment that might be referred to as " head" (education), " heart" (motivation), and " hands" (action).
ASJC Scopus subject areas
- Business and International Management
- Energy (miscellaneous)
- Management of Technology and Innovation