The Rhetoric of Typography: Typeface Persona, Reading Comprehension, and Perceptions of Ethos

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@article{6e1f2ef1478e4431bce6c80a046b6944,

title = "The Rhetoric of Typography: Typeface Persona, Reading Comprehension, and Perceptions of Ethos",

author = "E. Brumberger",

year = "2004",

language = "English",

volume = "51",

pages = "13--24",

journal = "Technical Communication",

issn = "0049-3155",

publisher = "Society For Technical Communication",

}