The moderating effect of nationality on crowding perception, its antecedents, and coping behaviours: A study of an urban heritage site in Taiwan

Ya Yen Sun, Megha Budruk

Research output: Contribution to journalArticlepeer-review

23 Scopus citations

Abstract

Due to the significant increase in international tourism arrivals, academic attention that addresses the heterogeneity among nationals with respect to the congestion impact at attraction sites is called for. This study evaluates the moderating effect of nationality on crowding perception, its antecedents, and coping behaviours in order to identify the sensitivity of user groups towards crowding issues. A Taiwanese urban historical site was selected as a case study to assess the differences among domestic Taiwanese, mainland Chinese, and foreign visitors in response to an increase in use pressure. Results supported the moderating effect of nationality on all crowding relationships, and indicated that Taiwanese and foreign visitors were more crowd intolerant and had a higher tendency to engage in coping behaviours than those from mainland China. Good crowding perception, social norms for acceptable behaviours, travel format, and bilateral sociopolitical relationships are suggested as explanations for user differences.

Original languageEnglish (US)
Pages (from-to)1246-1264
Number of pages19
JournalCurrent Issues in Tourism
Volume20
Issue number12
DOIs
StatePublished - Sep 10 2017

Keywords

  • Taiwan
  • coping behaviours
  • crowding perception
  • moderator
  • nationality

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Tourism, Leisure and Hospitality Management

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