The impact of wireless field force automation on New Zealand trade services organizations

Douglas Innes, Stuart J. Barnes, Eusebio Scornavacca

Research output: Chapter in Book/Report/Conference proceedingConference contribution

9 Scopus citations

Abstract

Wireless and mobile technologies are changing the way that many organizations operate and do business. Mobile B2E solutions, especially field force automation, have been widely adopted throughout the planet. This paper investigates the impact of wireless field force automation on two New Zealand trade services organizations. The findings demonstrate that wireless technologies can enhance the benefits of traditional field force automation. The paper concludes with recommendations for future practice and research.

Original languageEnglish (US)
Title of host publication4th Annual International Conference on Mobile Business, ICMB 2005
EditorsWayne Brookes, Elaine Lawrence, Robert Steele, Elizabeth Chang
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages49-55
Number of pages7
ISBN (Electronic)0769523676, 9780769523675
DOIs
StatePublished - 2005
Externally publishedYes
Event4th Annual International Conference on Mobile Business, ICMB 2005 - Sydney, Australia
Duration: Jul 11 2005Jul 13 2005

Publication series

Name4th Annual International Conference on Mobile Business, ICMB 2005

Conference

Conference4th Annual International Conference on Mobile Business, ICMB 2005
Country/TerritoryAustralia
CitySydney
Period7/11/057/13/05

ASJC Scopus subject areas

  • Computer Networks and Communications
  • Computer Vision and Pattern Recognition

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