TY - GEN
T1 - The impact of wireless field force automation on New Zealand trade services organizations
AU - Innes, Douglas
AU - Barnes, Stuart J.
AU - Scornavacca, Eusebio
N1 - Publisher Copyright:
© 2005 IEEE.
PY - 2005
Y1 - 2005
N2 - Wireless and mobile technologies are changing the way that many organizations operate and do business. Mobile B2E solutions, especially field force automation, have been widely adopted throughout the planet. This paper investigates the impact of wireless field force automation on two New Zealand trade services organizations. The findings demonstrate that wireless technologies can enhance the benefits of traditional field force automation. The paper concludes with recommendations for future practice and research.
AB - Wireless and mobile technologies are changing the way that many organizations operate and do business. Mobile B2E solutions, especially field force automation, have been widely adopted throughout the planet. This paper investigates the impact of wireless field force automation on two New Zealand trade services organizations. The findings demonstrate that wireless technologies can enhance the benefits of traditional field force automation. The paper concludes with recommendations for future practice and research.
UR - http://www.scopus.com/inward/record.url?scp=84937853048&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84937853048&partnerID=8YFLogxK
U2 - 10.1109/ICMB.2005.102
DO - 10.1109/ICMB.2005.102
M3 - Conference contribution
AN - SCOPUS:84937853048
T3 - 4th Annual International Conference on Mobile Business, ICMB 2005
SP - 49
EP - 55
BT - 4th Annual International Conference on Mobile Business, ICMB 2005
A2 - Brookes, Wayne
A2 - Lawrence, Elaine
A2 - Steele, Robert
A2 - Chang, Elizabeth
PB - Institute of Electrical and Electronics Engineers Inc.
T2 - 4th Annual International Conference on Mobile Business, ICMB 2005
Y2 - 11 July 2005 through 13 July 2005
ER -