The evolution and discovery of services science in business schools

M J Bitner, Stephen W. Brown

Research output: Chapter in Book/Report/Conference proceedingChapter

2 Citations (Scopus)

Abstract

The growth of services in economies around the world has vast implications for business practice, academic knowledge creation, and education. Service industries have dominated the U.S. and other established economies for decades. Increasingly, manufacturers and IT companies are also shifting to a focus on services as growth and profit engines for their companies. Many contend that future success (for companies, whole economies, and personal quality of life) depends on service innovation across industries. We are among a small group of academics worldwide who have devoted their careers to the study of services. We are co-directors of the Center for Services Leadership (http://www.wpcarey.asu. edu/cs1) at Arizona State University, the first academic center devoted to research and education in services management. Within business schools in general, however, the resources devoted to services management have not been commensurate with the economic importance of services. Similarly, while there are isolated degree programs and executive education offerings for services management, the number of such programs is surprisingly small.

Original languageEnglish (US)
Title of host publicationServices Science: Fundamentals, Challenges and Future Developments
PublisherSpringer Berlin Heidelberg
Pages91-101
Number of pages11
ISBN (Print)9783540744870
DOIs
StatePublished - 2008

Fingerprint

Business schools
Service science
Service management
Education
Service innovation
Executive education
Resources
Economics
Business practices
Knowledge creation
Industry
Profit
Quality of life
Service industries

ASJC Scopus subject areas

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

Cite this

Bitner, M. J., & Brown, S. W. (2008). The evolution and discovery of services science in business schools. In Services Science: Fundamentals, Challenges and Future Developments (pp. 91-101). Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-540-74489-4_8

The evolution and discovery of services science in business schools. / Bitner, M J; Brown, Stephen W.

Services Science: Fundamentals, Challenges and Future Developments. Springer Berlin Heidelberg, 2008. p. 91-101.

Research output: Chapter in Book/Report/Conference proceedingChapter

Bitner, MJ & Brown, SW 2008, The evolution and discovery of services science in business schools. in Services Science: Fundamentals, Challenges and Future Developments. Springer Berlin Heidelberg, pp. 91-101. https://doi.org/10.1007/978-3-540-74489-4_8
Bitner MJ, Brown SW. The evolution and discovery of services science in business schools. In Services Science: Fundamentals, Challenges and Future Developments. Springer Berlin Heidelberg. 2008. p. 91-101 https://doi.org/10.1007/978-3-540-74489-4_8
Bitner, M J ; Brown, Stephen W. / The evolution and discovery of services science in business schools. Services Science: Fundamentals, Challenges and Future Developments. Springer Berlin Heidelberg, 2008. pp. 91-101
@inbook{b9a91f8c0f5148cbb6b504e11ec75ffc,
title = "The evolution and discovery of services science in business schools",
abstract = "The growth of services in economies around the world has vast implications for business practice, academic knowledge creation, and education. Service industries have dominated the U.S. and other established economies for decades. Increasingly, manufacturers and IT companies are also shifting to a focus on services as growth and profit engines for their companies. Many contend that future success (for companies, whole economies, and personal quality of life) depends on service innovation across industries. We are among a small group of academics worldwide who have devoted their careers to the study of services. We are co-directors of the Center for Services Leadership (http://www.wpcarey.asu. edu/cs1) at Arizona State University, the first academic center devoted to research and education in services management. Within business schools in general, however, the resources devoted to services management have not been commensurate with the economic importance of services. Similarly, while there are isolated degree programs and executive education offerings for services management, the number of such programs is surprisingly small.",
author = "Bitner, {M J} and Brown, {Stephen W.}",
year = "2008",
doi = "10.1007/978-3-540-74489-4_8",
language = "English (US)",
isbn = "9783540744870",
pages = "91--101",
booktitle = "Services Science: Fundamentals, Challenges and Future Developments",
publisher = "Springer Berlin Heidelberg",

}

TY - CHAP

T1 - The evolution and discovery of services science in business schools

AU - Bitner, M J

AU - Brown, Stephen W.

PY - 2008

Y1 - 2008

N2 - The growth of services in economies around the world has vast implications for business practice, academic knowledge creation, and education. Service industries have dominated the U.S. and other established economies for decades. Increasingly, manufacturers and IT companies are also shifting to a focus on services as growth and profit engines for their companies. Many contend that future success (for companies, whole economies, and personal quality of life) depends on service innovation across industries. We are among a small group of academics worldwide who have devoted their careers to the study of services. We are co-directors of the Center for Services Leadership (http://www.wpcarey.asu. edu/cs1) at Arizona State University, the first academic center devoted to research and education in services management. Within business schools in general, however, the resources devoted to services management have not been commensurate with the economic importance of services. Similarly, while there are isolated degree programs and executive education offerings for services management, the number of such programs is surprisingly small.

AB - The growth of services in economies around the world has vast implications for business practice, academic knowledge creation, and education. Service industries have dominated the U.S. and other established economies for decades. Increasingly, manufacturers and IT companies are also shifting to a focus on services as growth and profit engines for their companies. Many contend that future success (for companies, whole economies, and personal quality of life) depends on service innovation across industries. We are among a small group of academics worldwide who have devoted their careers to the study of services. We are co-directors of the Center for Services Leadership (http://www.wpcarey.asu. edu/cs1) at Arizona State University, the first academic center devoted to research and education in services management. Within business schools in general, however, the resources devoted to services management have not been commensurate with the economic importance of services. Similarly, while there are isolated degree programs and executive education offerings for services management, the number of such programs is surprisingly small.

UR - http://www.scopus.com/inward/record.url?scp=84892286031&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84892286031&partnerID=8YFLogxK

U2 - 10.1007/978-3-540-74489-4_8

DO - 10.1007/978-3-540-74489-4_8

M3 - Chapter

SN - 9783540744870

SP - 91

EP - 101

BT - Services Science: Fundamentals, Challenges and Future Developments

PB - Springer Berlin Heidelberg

ER -