THE ATTRACTION PARADIGM REVISITED Responses to Dissimilar Others

Research output: Contribution to journalArticle

15 Citations (Scopus)

Abstract

A laboratory study investigated the effects of three kinds of information on response to dissimilar others. A2 × 2 × 2 design with two levels of “expectation of evaluation” (expressed like or dislike), two levels of “message openness” (open or closed), and two levels of “attribution of intent” (expressed desire to share or change attitudes) was employed to test hypotheses related to impression formed, defensiveness of response, and attraction toward a dissimilar other. Results from a multivariate analysis showed that response to dissimilarity differed significantly with variation in expectation of evaluation and message openness, but that responses did not vary in relation to attribution of intent. Results support uncertainty reduction theory, and it is suggested that some of the rewards normally associated with similarity can also be associated with dissimilar others, thus making for a more positive response to dissimilarity.

Original languageEnglish (US)
Pages (from-to)137-151
Number of pages15
JournalHuman Communication Research
Volume10
Issue number1
DOIs
StatePublished - 1983
Externally publishedYes

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attribution
paradigm
attitude change
evaluation
Reward
varespladib methyl
multivariate analysis
Uncertainty
reward
Multivariate Analysis
uncertainty

ASJC Scopus subject areas

  • Communication
  • Developmental and Educational Psychology
  • Anthropology
  • Linguistics and Language

Cite this

THE ATTRACTION PARADIGM REVISITED Responses to Dissimilar Others. / Broome, Benjamin.

In: Human Communication Research, Vol. 10, No. 1, 1983, p. 137-151.

Research output: Contribution to journalArticle

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