"That spirit, that thing inside": Using qualitative research techniques to produce a recruitment film for hispanic/latino and American Indian students

Research output: Contribution to journalArticle

9 Citations (Scopus)

Abstract

This article reports on the use of qualitative research methodology in producing a 23-minute recruitment film to attract Hispanic/Latino and American Indian students into a baccalaureate nursing program. The research question addressed in this pilot project was, "What is the meaning of the educational experience to Hispanic/Latino and American Indian nurses in the Yakima Valley of south central Washington State?" The conceptual development of the project, recruitment of interview participants, generation of interview protocol, data collection, and analysis are described and correlated to accepted qualitative research elements. Themes and patterns identified in participant interviews, the "findings" of the project, were used during the postproduction phase as guides for the story that unfolds in the film, which addresses the experience of being a nurse of color.

Original languageEnglish (US)
Pages (from-to)230-237
Number of pages8
JournalNursing Education Perspectives
Volume24
Issue number5
StatePublished - Sep 2003
Externally publishedYes

Fingerprint

North American Indians
Qualitative Research
American Indian
Hispanic Americans
research method
qualitative research
Research Design
Students
Interviews
nurse
interview
student
Nurses
pilot project
experience
data analysis
nursing
Nursing
Color
methodology

Keywords

  • American Indian
  • Hispanic/Latino
  • Nurse Recruitment
  • Qualitative Research
  • Recruitment Film

ASJC Scopus subject areas

  • Medicine(all)

Cite this

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abstract = "This article reports on the use of qualitative research methodology in producing a 23-minute recruitment film to attract Hispanic/Latino and American Indian students into a baccalaureate nursing program. The research question addressed in this pilot project was, {"}What is the meaning of the educational experience to Hispanic/Latino and American Indian nurses in the Yakima Valley of south central Washington State?{"} The conceptual development of the project, recruitment of interview participants, generation of interview protocol, data collection, and analysis are described and correlated to accepted qualitative research elements. Themes and patterns identified in participant interviews, the {"}findings{"} of the project, were used during the postproduction phase as guides for the story that unfolds in the film, which addresses the experience of being a nurse of color.",
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AB - This article reports on the use of qualitative research methodology in producing a 23-minute recruitment film to attract Hispanic/Latino and American Indian students into a baccalaureate nursing program. The research question addressed in this pilot project was, "What is the meaning of the educational experience to Hispanic/Latino and American Indian nurses in the Yakima Valley of south central Washington State?" The conceptual development of the project, recruitment of interview participants, generation of interview protocol, data collection, and analysis are described and correlated to accepted qualitative research elements. Themes and patterns identified in participant interviews, the "findings" of the project, were used during the postproduction phase as guides for the story that unfolds in the film, which addresses the experience of being a nurse of color.

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