Strategic cognition and issue salience: Toward an explanation of firm responsiveness to stakeholder concerns

Research output: Contribution to journalArticle

150 Scopus citations

Abstract

As a new perspective for understanding firm responsiveness to stakeholder concerns, we propose a strategic cognition view of issue salience-that is, the degree to which a stakeholder issue resonates with and is prioritized by management. Specifically, we explain how a firm's cognitive structures of organizational identity and strategic frames use different core logics to influence managerial interpretation of an issue as salient. We then present a typology of firm responsiveness and suggest that firms will respond more substantially to those issues perceived as salient to both cognitive logics and more symbolically to those issues perceived as salient to only one logic. This article fills key gaps in our understanding of how firms manage and respond to stakeholders by focusing on the salience of the issue and incorporating strategic cognition as a key mediating mechanism.

Original languageEnglish (US)
Pages (from-to)352-376
Number of pages25
JournalAcademy of Management Review
Volume38
Issue number3
DOIs
StatePublished - Jul 1 2013
Externally publishedYes

ASJC Scopus subject areas

  • Business, Management and Accounting(all)
  • Strategy and Management
  • Management of Technology and Innovation

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