Sentiment propagation in social networks: A case study in LiveJournal

Reza Zafarani, William D. Cole, Huan Liu

Research output: Chapter in Book/Report/Conference proceedingConference contribution

34 Scopus citations

Abstract

Social networking websites have facilitated a new style of communication through blogs, instant messaging, and various other techniques. Through collaboration, millions of users participate in millions of discussions every day. However, it is still difficult to determine the extent to which such discussions affect the emotions of the participants. We surmise that emotionally-oriented discussions may affect a given user's general emotional bent and be reflected in other discussions he or she may initiate or participate in. It is in this way that emotion (or sentiment) may propagate through a network. In this paper, we analyze sentiment propagation in social networks, review the importance and challenges of such a study, and provide methodologies for measuring this kind of propagation. A case study has been conducted on a large dataset gathered from the LiveJournal social network. Experimental results are promising in revealing some aspects of the sentiment propagation taking place in social networks.

Original languageEnglish (US)
Title of host publicationAdvances in Social Computing - Third International Conference on Social Computing, Behavioral Modeling, and Prediction, SBP 2010, Proceedings
Pages413-420
Number of pages8
DOIs
StatePublished - Dec 24 2010
Event3rd International Conference on Social Computing, Behavioral Modeling, and Prediction, SBP 2010 - Bethesda, MD, United States
Duration: Mar 30 2010Mar 31 2010

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume6007 LNCS
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Other

Other3rd International Conference on Social Computing, Behavioral Modeling, and Prediction, SBP 2010
Country/TerritoryUnited States
CityBethesda, MD
Period3/30/103/31/10

ASJC Scopus subject areas

  • Theoretical Computer Science
  • General Computer Science

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