Relationship Characteristics and Cash Flow Variability: Implications for Satisfaction, Loyalty, and Customer Portfolio Management

Social Sciences

• portfolio management 100%
• loyalty 61%
• customer 52%
• firm 28%
• purchase 11%
• revenue 10%
• profit 10%
• financial performance 8%
• financial service 7%
• telecommunication 5%
• management 5%
• marketing 4%
• incentive 4%
• manager 4%
• income 4%
• economics 2%

Business & Economics

• Portfolio Management 62%
• Loyalty 51%
• Cash Flow 50%
• Loyalty Programs 15%
• Revenue 12%
• Customer Satisfaction 9%
• Business Outcomes 7%
• Purchase 7%
• Service Operations 7%
• Intangibles 7%
• Telecommunication Services 6%
• Services Marketing 6%
• Profit 6%
• Economic Incentives 6%
• Personal Characteristics 6%
• Service Management 6%
• Service Firms 5%
• Customer Relationship Management 5%
• Managers 5%
• Income 5%
• Financial Services 5%
• Marketing Strategy 4%
• Financial Performance 4%

Engineering & Materials Science

• Customer satisfaction 72%
• Profitability 53%
• Flow patterns 29%
• Marketing 29%
• Telecommunication 28%
• Managers 25%
• Economics 19%
• Industry 13%