Organizational performance in a regulated environment: The role of strategic orientation

Kannan Ramaswamy; Anisya S. Thomas; Robert J. Litschert

doi:10.1002/smj.4250150105

Organizational performance in a regulated environment: The role of strategic orientation

Kannan Ramaswamy, Anisya S. Thomas, Robert J. Litschert

Research output: Contribution to journal › Article › peer-review

49 Scopus citations

Abstract

This study explores the influence of governmental regulation on organizational strategies and performance outcomes. Drawing on literature in strategic management, we provide a longitudinal empirical analysis of viable strategies in the U.S. domestic airline industry during a 6‐year period (1965‐70) when it was regulated by the Civil Aeronautics Board. Results indicate that air carriers were indeed able to articulate coherent strategic postures despite regulatory constraints, and were thus able to influence profitability.

Original language	English (US)
Pages (from-to)	63-74
Number of pages	12
Journal	Strategic Management Journal
Volume	15
Issue number	1
DOIs	https://doi.org/10.1002/smj.4250150105
State	Published - Jan 1994
Externally published	Yes

Keywords

Regulation
airlines
defenders
performance
prospectors
strategy

ASJC Scopus subject areas

Business and International Management
Strategy and Management

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10.1002/smj.4250150105

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KW - prospectors

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Organizational performance in a regulated environment: The role of strategic orientation

Abstract

Keywords

ASJC Scopus subject areas

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