Issues in the estimation and application of latent structure models of choice

William R. Dillon; Ulf Böckenholt; Melinda Smith de Borrero; Ham Bozdogan; Wayne de Sarbo; Sunil Gupta; Wagner Kamakura; Ajith Kumar; Benkatram Ramaswamy; Michael Zenor

doi:10.1007/BF00999208

Issues in the estimation and application of latent structure models of choice

William R. Dillon, Ulf Böckenholt, Melinda Smith de Borrero, Ham Bozdogan, Wayne de Sarbo, Sunil Gupta, Wagner Kamakura, Ajith Kumar, Benkatram Ramaswamy, Michael Zenor

Marketing

Research output: Contribution to journal › Article › peer-review

12 Scopus citations

Abstract

Our paper provides a brief review and summary of issues and advances in the use of latent structure and other finite mixture models in the analysis of choice data. Focus is directed to three primary areas: (1) estimation and computational issues, (2) specification and interpretation issues, and (3) future research issues. We comment on what latent structure models have promised, what has been, to date, delivered, and what we should look forward to in the future.

Original language	English (US)
Pages (from-to)	323-334
Number of pages	12
Journal	Marketing Letters
Volume	5
Issue number	4
DOIs	https://doi.org/10.1007/BF00999208
State	Published - Oct 1994

Keywords

discrete choice
finite mixture models
latent structure models

ASJC Scopus subject areas

Business and International Management
Economics and Econometrics
Marketing

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10.1007/BF00999208

Cite this

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AU - Dillon, William R.

AU - Böckenholt, Ulf

AU - de Borrero, Melinda Smith

AU - Bozdogan, Ham

AU - de Sarbo, Wayne

AU - Gupta, Sunil

AU - Kamakura, Wagner

AU - Kumar, Ajith

AU - Ramaswamy, Benkatram

AU - Zenor, Michael

PY - 1994/10

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N2 - Our paper provides a brief review and summary of issues and advances in the use of latent structure and other finite mixture models in the analysis of choice data. Focus is directed to three primary areas: (1) estimation and computational issues, (2) specification and interpretation issues, and (3) future research issues. We comment on what latent structure models have promised, what has been, to date, delivered, and what we should look forward to in the future.

AB - Our paper provides a brief review and summary of issues and advances in the use of latent structure and other finite mixture models in the analysis of choice data. Focus is directed to three primary areas: (1) estimation and computational issues, (2) specification and interpretation issues, and (3) future research issues. We comment on what latent structure models have promised, what has been, to date, delivered, and what we should look forward to in the future.

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KW - finite mixture models

KW - latent structure models

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ER -

Issues in the estimation and application of latent structure models of choice

Abstract

Keywords

ASJC Scopus subject areas

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