Social Sciences
transparency
55%
marketing
52%
efficiency
46%
cause
38%
campaign
24%
money
15%
donation
13%
consumer price
10%
firm
10%
Federal Republic of Germany
9%
purchase
5%
popularity
5%
communication
3%
evidence
2%
Business & Economics
Cause-related Marketing
86%
Transparency
68%
Donation
19%
Ethical Consumption
16%
Germany
13%
Consumer Survey
11%
Consumer Prices
10%
Willingness
9%
Purchase
6%
Communication
5%
Earth & Environmental Sciences
marketing
67%
transparency
66%
need
34%
firm
18%
product
13%
purchase
10%
price
7%
communication
7%
consumption
6%
Agriculture & Biology
information transparency
100%
marketing
61%
willingness to pay
24%
Germany
15%
consumer surveys
14%
communication (human)
10%
Engineering & Materials Science
Transparency
67%
Marketing
62%
Labels
15%
Industry
8%
Communication
4%
Medicine & Life Sciences
Marketing
70%
Germany
16%
Proxy
9%
Communication
7%