Interdisciplinary study of service: Some progress, some prospects

David E. Bowen

doi:10.1016/0148-2963(90)90044-E

Interdisciplinary study of service: Some progress, some prospects

David E. Bowen

Research output: Contribution to journal › Article › peer-review

67 Scopus citations

Abstract

The organizational dynamics surrounding the production and consumption of services has been a recent focus of study in both the organizational behavior (OB) and marketing literatures. The two literatures have addressed many common issues, given that production and marketing activities are often interwined within service organizations. This article identifies those points where the literatures converge in their thinking and presents some issues in service that require interdisciplinary study.

Original language	English (US)
Pages (from-to)	71-79
Number of pages	9
Journal	Journal of Business Research
Volume	20
Issue number	1
DOIs	https://doi.org/10.1016/0148-2963(90)90044-E
State	Published - Jan 1990

ASJC Scopus subject areas

Marketing

Access to Document

10.1016/0148-2963(90)90044-E

Cite this

@article{3ca17eb68b7e4aafa800fe000257c8b9,

title = "Interdisciplinary study of service: Some progress, some prospects",

abstract = "The organizational dynamics surrounding the production and consumption of services has been a recent focus of study in both the organizational behavior (OB) and marketing literatures. The two literatures have addressed many common issues, given that production and marketing activities are often interwined within service organizations. This article identifies those points where the literatures converge in their thinking and presents some issues in service that require interdisciplinary study.",

author = "Bowen, {David E.}",

year = "1990",

month = jan,

doi = "10.1016/0148-2963(90)90044-E",

language = "English (US)",

volume = "20",

pages = "71--79",

journal = "Journal of Business Research",

issn = "0148-2963",

publisher = "Elsevier Inc.",

number = "1",

}

TY - JOUR

T1 - Interdisciplinary study of service

T2 - Some progress, some prospects

AU - Bowen, David E.

PY - 1990/1

Y1 - 1990/1

N2 - The organizational dynamics surrounding the production and consumption of services has been a recent focus of study in both the organizational behavior (OB) and marketing literatures. The two literatures have addressed many common issues, given that production and marketing activities are often interwined within service organizations. This article identifies those points where the literatures converge in their thinking and presents some issues in service that require interdisciplinary study.

AB - The organizational dynamics surrounding the production and consumption of services has been a recent focus of study in both the organizational behavior (OB) and marketing literatures. The two literatures have addressed many common issues, given that production and marketing activities are often interwined within service organizations. This article identifies those points where the literatures converge in their thinking and presents some issues in service that require interdisciplinary study.

UR - http://www.scopus.com/inward/record.url?scp=38249021184&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=38249021184&partnerID=8YFLogxK

U2 - 10.1016/0148-2963(90)90044-E

DO - 10.1016/0148-2963(90)90044-E

M3 - Article

AN - SCOPUS:38249021184

SN - 0148-2963

VL - 20

SP - 71

EP - 79

JO - Journal of Business Research

JF - Journal of Business Research

IS - 1

ER -

Interdisciplinary study of service: Some progress, some prospects

Abstract

ASJC Scopus subject areas

Access to Document

Other files and links

Fingerprint

Cite this