Good day for Leos: Horoscope's influence on perception, cognitive performances, and creativity

Magali Clobert, Patty Van Cappellen, Marianne Bourdon, Adam Cohen

    Research output: Contribution to journalArticle

    Abstract

    Do people treat horoscopes as mere entertainment, or does reading horoscopes have more substantial consequences? Building upon research on the expectancy effect as well as on literature highlighting the influence of astrology on individuals, we hypothesized that reading positive versus negative horoscopes would affect people's perceptions, emotions, cognitions, and creativity. Across three experiments, reading positive versus negative astrological forecasts increased positive interpretation of ambiguous events (Experiment 1, N = 195), cognitive performance (Experiment 2, N = 189), and creativity (Experiment 3, N = 193). Furthermore, positive (versus negative) horoscopes decreased negative emotions among people who believe in astrology and the effects of horoscopes on cognitive performances and creativity were stronger among people with a low internal locus of control. Opening newspapers and searching for daily horoscopes have more consequences than one may initially think.

    Original languageEnglish (US)
    Pages (from-to)348-355
    Number of pages8
    JournalPersonality and Individual Differences
    Volume101
    DOIs
    StatePublished - Oct 1 2016

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    Creativity
    Astrology
    Reading
    Emotions
    Newspapers
    Internal-External Control
    Cognition
    Research

    Keywords

    • Astrology
    • Cognition
    • Creativity
    • Horoscope
    • Perception

    ASJC Scopus subject areas

    • Psychology(all)

    Cite this

    Good day for Leos : Horoscope's influence on perception, cognitive performances, and creativity. / Clobert, Magali; Van Cappellen, Patty; Bourdon, Marianne; Cohen, Adam.

    In: Personality and Individual Differences, Vol. 101, 01.10.2016, p. 348-355.

    Research output: Contribution to journalArticle

    Clobert, Magali ; Van Cappellen, Patty ; Bourdon, Marianne ; Cohen, Adam. / Good day for Leos : Horoscope's influence on perception, cognitive performances, and creativity. In: Personality and Individual Differences. 2016 ; Vol. 101. pp. 348-355.
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