Epitomizing the "other" in ethnic eatertainment experiences

Deepak Chhabra, Woojin Lee, Shengnan Zhao

Research output: Contribution to journalArticle

3 Scopus citations


Research on authenticity of eatertainment experiences from both supply and demand perspectives is meagre. This paper attempts to fill the gap by scrutinizing how ethnic-themed restaurant owners/managers use authenticating markers to create genuineness in their food offerings in the virtual cyber world and restaurant settings and how patrons share perceived authenticity of their experiences on a popular online review site (Yelp). The results indicate that patrons continue to seek experience of the "other" in objectively authentic eatertainment settings but in a negotiated manner so that it relates to their comfort and lifestyle. Suppliers, to a great extent, continue to cater to this need by offering negotiated "othered" cuisine experiences, although markers promoted to authenticate such experiences might differ.

Original languageEnglish (US)
Pages (from-to)361-378
Number of pages18
JournalLeisure/ Loisir
Issue number4
StatePublished - Nov 2013


  • authenticity
  • ethnic food offerings
  • ethnic restaurants
  • negotiated othered

ASJC Scopus subject areas

  • Geography, Planning and Development
  • Tourism, Leisure and Hospitality Management

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