English in advertising and brand naming: Sociolinguistic considerations and the case of Brazil

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@article{f5af4a6f73004d25bca5c83256c509ad,

title = "English in advertising and brand naming: Sociolinguistic considerations and the case of Brazil",

author = "Patricia Friedrich",

year = "2002",

doi = "10.1017/S0266078402003048",

language = "English (US)",

volume = "18",

pages = "21--28",

journal = "English Today",

issn = "0266-0784",

publisher = "Cambridge University Press",

number = "3",

}

TY - JOUR

T1 - English in advertising and brand naming

T2 - Sociolinguistic considerations and the case of Brazil

AU - Friedrich, Patricia

PY - 2002

Y1 - 2002

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DO - 10.1017/S0266078402003048

M3 - Article

AN - SCOPUS:85008564881

SN - 0266-0784

VL - 18

SP - 21

EP - 28

JO - English Today

JF - English Today

IS - 3

ER -