TY - JOUR
T1 - Dominance, Prosocial Orientation, and Female Preferences
T2 - Do Nice Guys Really Finish Last?
AU - Jensen-Campbell, Lauri A.
AU - Graziano, William G.
AU - West, Stephen
PY - 1995/3
Y1 - 1995/3
N2 - Three multimethod studies (total N = 348) probed the hypothesis that women's attraction to men would be influenced by male prosocial orientation. In Study 1, prosocial men were rated as more physically and sexually attractive, socially desirable, and desirable as dates than were nonprosocial men. Dominant men were no more attractive than low-dominance men, and male dominance did not interact with male prosocial orientation in eliciting attraction from women. In Study 2, prosocial orientation was manipulated to avoid "personalism," but still affected attraction. Across all measures attraction was an interactive function of dominance and prosocial tendencies. Dominance alone did not increase any form of attraction measured. In Study 3, male prosocial tendencies and dominance interacted to affect women's attraction to men. Results are discussed in terms of the place of altruism and dominance in evolutionary approaches to human interpersonal attraction.
AB - Three multimethod studies (total N = 348) probed the hypothesis that women's attraction to men would be influenced by male prosocial orientation. In Study 1, prosocial men were rated as more physically and sexually attractive, socially desirable, and desirable as dates than were nonprosocial men. Dominant men were no more attractive than low-dominance men, and male dominance did not interact with male prosocial orientation in eliciting attraction from women. In Study 2, prosocial orientation was manipulated to avoid "personalism," but still affected attraction. Across all measures attraction was an interactive function of dominance and prosocial tendencies. Dominance alone did not increase any form of attraction measured. In Study 3, male prosocial tendencies and dominance interacted to affect women's attraction to men. Results are discussed in terms of the place of altruism and dominance in evolutionary approaches to human interpersonal attraction.
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U2 - 10.1037/0022-3514.68.3.427
DO - 10.1037/0022-3514.68.3.427
M3 - Article
AN - SCOPUS:21844513248
SN - 0022-3514
VL - 68
SP - 427
EP - 440
JO - Journal of Personality and Social Psychology
JF - Journal of Personality and Social Psychology
IS - 3
ER -