@article{4126c28948c84cb78ecc376aac4f8100,
title = "Distribution matters: 'what does she want?'",
author = "Adriane Jenik",
note = "Funding Information: 3 Paper Tiger Television's Deep Dish TV, the First National Public Access Satellite Network, which uses satellite distribution to link otherwise isolated community producers with a national base received funding from Boston Film and Video Foundation (BFVF), the Benton Foundation and the New York State Council on the Arts for its 10 part test-series which was transmitted in the Spring/Summer of 1986. 4 Blumenthal's original proposal submitted through the NEA Media Program included four marketing strategies: (1) the publication of one Series per year with each Series consisting of six ninety-minute programmes, (2) thematic development of each Series that ties into an already existing core audience, (3) an emphasis on subscription sales and direct marketing to build home libraries as well as repeat volume, and (4) designing into the Series a broad view of video art and documentary.",
year = "1987",
doi = "10.1093/screen/28.4.70",
language = "English (US)",
volume = "28",
pages = "70--73",
journal = "Screen",
issn = "0036-9543",
publisher = "Oxford University Press",
number = "4",
}