Cultural differences in the online behavior of consumers

Patrick Y.K. Chau; Melissa Cole; Anne P. Massey; Mitzi Montoya-Weiss; Robert M. O'Keefe

doi:10.1145/570907.570911

Cultural differences in the online behavior of consumers

Patrick Y.K. Chau, Melissa Cole, Anne P. Massey, Mitzi Montoya-Weiss, Robert M. O'Keefe

Human Systems Engineering (HSE)

Research output: Contribution to journal › Article › peer-review

266 Scopus citations

Original language	English (US)
Pages (from-to)	138-143
Number of pages	6
Journal	Communications of the ACM
Volume	45
Issue number	10
DOIs	https://doi.org/10.1145/570907.570911
State	Published - Oct 2002

ASJC Scopus subject areas

Computer Science(all)

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10.1145/570907.570911

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title = "Cultural differences in the online behavior of consumers",

author = "Chau, {Patrick Y.K.} and Melissa Cole and Massey, {Anne P.} and Mitzi Montoya-Weiss and O'Keefe, {Robert M.}",

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AU - Massey, Anne P.

AU - Montoya-Weiss, Mitzi

AU - O'Keefe, Robert M.

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EP - 143

JO - Communications of the ACM

JF - Communications of the ACM

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Cultural differences in the online behavior of consumers

ASJC Scopus subject areas

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