Community-based recommender systems: Analyzing business models from a system operator's perspective

Pei Yu Chen, Yen Chun Chou, Robert J. Kauffman

Research output: Chapter in Book/Report/Conference proceedingConference contribution

12 Scopus citations

Abstract

Past research has shown that corporations benefit from using community-based recommender systems. Through them, they create digitized word-of-mouth that helps consumers make purchase decisions. While there exists much literature on the effects of recommender systems, to our knowledge, no prior studies have examined the underlying business models, nor have they considered the roles of system operators and the process for these recommender systems to achieve profitability. Based on our synthesis of relevant theory, we propose a framework for evaluating the value of recommender system business models from the viewpoint of system operators. We discuss patterns and situational characteristics that are associated with the business value of consumer-generated content and the concomitant profits of system operators.

Original languageEnglish (US)
Title of host publicationProceedings of the 42nd Annual Hawaii International Conference on System Sciences, HICSS
DOIs
StatePublished - 2009
Externally publishedYes
Event42nd Annual Hawaii International Conference on System Sciences, HICSS - Waikoloa, HI, United States
Duration: Jan 5 2009Jan 9 2009

Publication series

NameProceedings of the 42nd Annual Hawaii International Conference on System Sciences, HICSS

Other

Other42nd Annual Hawaii International Conference on System Sciences, HICSS
Country/TerritoryUnited States
CityWaikoloa, HI
Period1/5/091/9/09

Keywords

  • Business value
  • Community-based recommender systems
  • Recommender systems
  • System operators
  • Theory development
  • Virtual communities
  • Word-of-mouth

ASJC Scopus subject areas

  • Computer Science Applications
  • Information Systems

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