A content analysis of web sites promoting smoking culture and lifestyle

Kurt M. Ribisl, Rebecca Lee, Lisa Henriksen, Harry H. Haladjian

Research output: Contribution to journalArticle

42 Citations (Scopus)

Abstract

The present study examined smoking culture and lifestyle Web sites listed on Yahoo!, a popular Internet search catalog, to determine whether the sites were easily accessible to youth, featured age or health warnings, and mentioned specific tobacco brands. A content analysis of photographs on these sites assessed the demographics of individuals depicted and the amount of smoking and nudity in the photographs. The sample included 30 Web sites, all of which were accessible to youth and did not require age verification services to enter them. Cigarette brand names were mentioned in writing on 35% of the sites, and brand images were present on 24% of the sites. Nearly all of the photographs (95%) depicted smoking, 92% featured women, and 7% contained partial or full nudity. These results underscore the need for greater research and monitoring of smoking-related Internet content by health educators and tobacco control advocates.

Original languageEnglish (US)
Pages (from-to)64-78
Number of pages15
JournalHealth Education and Behavior
Volume30
Issue number1
DOIs
StatePublished - Feb 2003
Externally publishedYes

Fingerprint

Life Style
Smoking
Internet
Tobacco
Health Educators
Tobacco Products
Names
Demography
Web Sites
Content Analysis
Lifestyle
Health
Research
Nudity
World Wide Web

Keywords

  • Adolescents
  • Internet
  • Policy
  • Smoking
  • Tobacco
  • Web sites

ASJC Scopus subject areas

  • Health Policy
  • Public Health, Environmental and Occupational Health
  • Nursing(all)

Cite this

A content analysis of web sites promoting smoking culture and lifestyle. / Ribisl, Kurt M.; Lee, Rebecca; Henriksen, Lisa; Haladjian, Harry H.

In: Health Education and Behavior, Vol. 30, No. 1, 02.2003, p. 64-78.

Research output: Contribution to journalArticle

Ribisl, Kurt M. ; Lee, Rebecca ; Henriksen, Lisa ; Haladjian, Harry H. / A content analysis of web sites promoting smoking culture and lifestyle. In: Health Education and Behavior. 2003 ; Vol. 30, No. 1. pp. 64-78.
@article{771e2d9a96094f949466c251e3da8a0f,
title = "A content analysis of web sites promoting smoking culture and lifestyle",
abstract = "The present study examined smoking culture and lifestyle Web sites listed on Yahoo!, a popular Internet search catalog, to determine whether the sites were easily accessible to youth, featured age or health warnings, and mentioned specific tobacco brands. A content analysis of photographs on these sites assessed the demographics of individuals depicted and the amount of smoking and nudity in the photographs. The sample included 30 Web sites, all of which were accessible to youth and did not require age verification services to enter them. Cigarette brand names were mentioned in writing on 35{\%} of the sites, and brand images were present on 24{\%} of the sites. Nearly all of the photographs (95{\%}) depicted smoking, 92{\%} featured women, and 7{\%} contained partial or full nudity. These results underscore the need for greater research and monitoring of smoking-related Internet content by health educators and tobacco control advocates.",
keywords = "Adolescents, Internet, Policy, Smoking, Tobacco, Web sites",
author = "Ribisl, {Kurt M.} and Rebecca Lee and Lisa Henriksen and Haladjian, {Harry H.}",
year = "2003",
month = "2",
doi = "10.1177/1090198102239259",
language = "English (US)",
volume = "30",
pages = "64--78",
journal = "Health Education and Behavior",
issn = "1090-1981",
publisher = "SAGE Publications Inc.",
number = "1",

}

TY - JOUR

T1 - A content analysis of web sites promoting smoking culture and lifestyle

AU - Ribisl, Kurt M.

AU - Lee, Rebecca

AU - Henriksen, Lisa

AU - Haladjian, Harry H.

PY - 2003/2

Y1 - 2003/2

N2 - The present study examined smoking culture and lifestyle Web sites listed on Yahoo!, a popular Internet search catalog, to determine whether the sites were easily accessible to youth, featured age or health warnings, and mentioned specific tobacco brands. A content analysis of photographs on these sites assessed the demographics of individuals depicted and the amount of smoking and nudity in the photographs. The sample included 30 Web sites, all of which were accessible to youth and did not require age verification services to enter them. Cigarette brand names were mentioned in writing on 35% of the sites, and brand images were present on 24% of the sites. Nearly all of the photographs (95%) depicted smoking, 92% featured women, and 7% contained partial or full nudity. These results underscore the need for greater research and monitoring of smoking-related Internet content by health educators and tobacco control advocates.

AB - The present study examined smoking culture and lifestyle Web sites listed on Yahoo!, a popular Internet search catalog, to determine whether the sites were easily accessible to youth, featured age or health warnings, and mentioned specific tobacco brands. A content analysis of photographs on these sites assessed the demographics of individuals depicted and the amount of smoking and nudity in the photographs. The sample included 30 Web sites, all of which were accessible to youth and did not require age verification services to enter them. Cigarette brand names were mentioned in writing on 35% of the sites, and brand images were present on 24% of the sites. Nearly all of the photographs (95%) depicted smoking, 92% featured women, and 7% contained partial or full nudity. These results underscore the need for greater research and monitoring of smoking-related Internet content by health educators and tobacco control advocates.

KW - Adolescents

KW - Internet

KW - Policy

KW - Smoking

KW - Tobacco

KW - Web sites

UR - http://www.scopus.com/inward/record.url?scp=0037507359&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=0037507359&partnerID=8YFLogxK

U2 - 10.1177/1090198102239259

DO - 10.1177/1090198102239259

M3 - Article

C2 - 12564668

AN - SCOPUS:0037507359

VL - 30

SP - 64

EP - 78

JO - Health Education and Behavior

JF - Health Education and Behavior

SN - 1090-1981

IS - 1

ER -