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Measuring Cross-Category Spillover Effects of Private Label Branding in US Supermarket Retailing
Richards, Timothy
(PI)
WPC: Agribusiness, Morrison School of
Project
:
Research project
Overview
Project Details
Status
Finished
Effective start/end date
2/1/11
→
1/31/15
Funding
USDA: National Institute of Food and Agriculture (NIFA):
$410,575.00
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