Naomi Mandel

Professor

  • 1560 Citations
  • 17 h-Index
20022019

Research output per year

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Research Output

  • 1560 Citations
  • 17 h-Index
  • 20 Article
  • 1 Chapter
  • 1 Review article
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Article
2019

What Influences Consumer Evaluation of Genetically Modified Foods?

Pham, N. & Mandel, N., Apr 1 2019, In : Journal of Public Policy and Marketing. 38, 2, p. 263-279 17 p.

Research output: Contribution to journalArticle

3 Scopus citations
2017

Sugar, perceived healthfulness, and satiety: When does a sugary preload lead people to eat more?

Mandel, N. & Brannon, D., Jul 1 2017, In : Appetite. 114, p. 338-349 12 p.

Research output: Contribution to journalArticle

6 Scopus citations
2016

Strategies for improving self-control among naïve, sophisticated, and time-consistent consumers

Mandel, N., Scott, M. L., Kim, S. & Sinha, R. K., Aug 30 2016, (Accepted/In press) In : Journal of Economic Psychology.

Research output: Contribution to journalArticle

1 Scopus citations

The effects of religion on consumer behavior: A conceptual framework and research agenda

Mathras, D., Cohen, A., Mandel, N. & Mick, D. G., Apr 1 2016, In : Journal of Consumer Psychology. 26, 2, p. 298-311 14 p.

Research output: Contribution to journalArticle

70 Scopus citations
2014

Materialism: the good, the bad, and the ugly

Shrum, L. J., Lowrey, T. M., Pandelaere, M., Ruvio, A. A., Gentina, E., Furchheim, P., Herbert, M., Hudders, L., Lens, I., Mandel, N., Nairn, A., Samper, A., Soscia, I. & Steinfield, L., Dec 1 2014, In : Journal of Marketing Management. 30, 17-18, p. 1858-1881 24 p.

Research output: Contribution to journalArticle

33 Scopus citations

Political conservatism and variety-seeking

Fernandes, D. & Mandel, N., Jan 1 2014, In : Journal of Consumer Psychology. 24, 1, p. 79-86 8 p.

Research output: Contribution to journalArticle

27 Scopus citations

The Compensatory Consumer Behavior Model: How self-discrepancies drive consumer behavior

Mandel, N., Rucker, D. D., Levav, J. & Galinsky, A. D., Feb 27 2014, (Accepted/In press) In : Journal of Consumer Psychology.

Research output: Contribution to journalArticle

36 Scopus citations
2013

Branded service encounters: Strategically aligning employee behavior with the brand positioning

Sirianni, N. J., Bitner, M. J., Brown, S. W. & Mandel, N., Nov 2013, In : Journal of Marketing. 77, 6, p. 108-123 16 p.

Research output: Contribution to journalArticle

93 Scopus citations
2010

Still preoccupied with 1995: The need to belong and preference for nostalgic products

Loveland, K. E., Smeesters, D. & Mandel, N., Oct 1 2010, In : Journal of Consumer Research. 37, 3, p. 393-408 16 p.

Research output: Contribution to journalArticle

93 Scopus citations

The effects of thin and heavy media images on overweight and underweight consumers: Social comparison processes and behavioral implications

Thomas, D., Mussweiler, S. & Mandel, N., Apr 1 2010, In : Journal of Consumer Research. 36, 6, p. 930-949 20 p.

Research output: Contribution to journalArticle

68 Scopus citations
2008

Preventing digital music piracy: The carrot or the stick?

Sinha, R. K. & Mandel, N., Jan 1 2008, In : Journal of Marketing. 72, 1, p. 1-15 15 p.

Research output: Contribution to journalArticle

131 Scopus citations

The effect of making a prediction about the outcome of a consumption experience on the enjoyment of that experience

Mandel, N. & Nowlis, S. M., Jun 1 2008, In : Journal of Consumer Research. 35, 1, p. 9-20 12 p.

Research output: Contribution to journalArticle

20 Scopus citations

The effects of reduced food size and package size on the consumption behavior of restrained and unrestrained eaters

Scott, M. L., Nowlis, S. M., Mandel, N. & Ketcham, A., Oct 1 2008, In : Journal of Consumer Research. 35, 3, p. 391-405 15 p.

Research output: Contribution to journalArticle

134 Scopus citations

The sweet escape: Effects of mortality salience on consumption quantities for high- And low-self-esteem consumers

Mandel, N. & Smeesters, D., Aug 1 2008, In : Journal of Consumer Research. 35, 2, p. 309-323 15 p.

Research output: Contribution to journalArticle

57 Scopus citations
2006

Designing marketplaces of the artificial with consumers in mind: Four approaches to understanding consumer behavior in electronic environments

Bellman, S., Johnson, E. J., Lohse, G. L. & Mandel, N., Jan 1 2006, In : Journal of Interactive Marketing. 20, 1, p. 21-33 13 p.

Research output: Contribution to journalArticle

38 Scopus citations

Images of success and the preference for luxury brands

Mandel, N., Petrova, P. K. & Cialdini, R. B., Jan 1 2006, In : Journal of Consumer Psychology. 16, 1, p. 57-69 13 p.

Research output: Contribution to journalArticle

129 Scopus citations

Positive and negative media image effects on the self

Smeesters, D. & Mandel, N., Mar 1 2006, In : Journal of Consumer Research. 32, 4, p. 576-582 7 p.

Research output: Contribution to journalArticle

50 Scopus citations
2004

The effect of a delay between choice and consumption on consumption enjoyment

Nowlis, S. M., Mandel, N. & McCabe, D. B., Dec 1 2004, In : Journal of Consumer Research. 31, 3, p. 502-510 9 p.

Research output: Contribution to journalArticle

81 Scopus citations
2003

Shifting Selves and Decision Making: The Effects of Self-Construal Priming on Consumer Risk-Taking

Mandel, N., Jun 1 2003, In : Journal of Consumer Research. 30, 1, p. 30-40 11 p.

Research output: Contribution to journalArticle

192 Scopus citations
2002

When Web pages influence choice: Effects of visual primes on experts and novices

Mandel, N. & Johnson, E. J., Sep 1 2002, In : Journal of Consumer Research. 29, 2, p. 235-245 11 p.

Research output: Contribution to journalArticle

294 Scopus citations