Michael Mokwa

Professor

  • 1132 Citations
  • 10 h-Index
19852000
If you made any changes in Pure, your changes will be visible here soon.

Fingerprint Dive into the research topics where Michael Mokwa is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

Social Sciences

marketing
management style
strategic management
service provider
creativity
management
health service
student
education
television commercials
marketing theory
campaign
consciousness
audit
instructor
manager

Medicine & Life Sciences

Health Maintenance Organizations
Marketing
Quality of Health Care
Organizations
Organizational Policy
Costs and Cost Analysis
Focus Groups
Reward
Health Services
Industry
Interviews
Pregnancy Outcome
Delivery of Health Care
Health Services Research
Fertility
Growth

Business & Economics

Marketing
Marketing strategy
Strategic management
Creativity
Strategic marketing
Audit
Organizational performance
Management styles
Health maintenance organizations
Testing
Empirical investigation
Social learning
Service orientation
Marketing management
Competitive advantage
Student satisfaction
Service provider
Pricing
Health care quality
Paradox
Consumer satisfaction
Strategic types
Competency
Strategic groups
Mobility barriers
Learning theory
Health services
Managers