Marianne Barrett

Assoc Professor - Louise Solheim Professor

  • 28 Citations
  • 3 h-Index
19922005
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Personal profile

Education/Academic qualification

PHD, Michigan State University

… → 1993

MPS, Syracuse University

… → 1988

BS, Kutztown University of Pennsylvania

… → 1973

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  • 3 Similar Profiles
cable communication Social Sciences
prime time Social Sciences
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rating Social Sciences
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tactics Social Sciences
market Social Sciences
Telecommunication Engineering & Materials Science

Research Output 1992 2005

  • 28 Citations
  • 3 h-Index
  • 5 Article

The FCC's media ownership rules and the implications for the network-affiliate relation

Barrett, M., 2005, In : Journal of Media Economics. 18, 1, p. 1-19 19 p.

Research output: Contribution to journalArticle

Television
bargaining power
Communication
broadcast
television

The relationship of network affiliation change to prime time program ratings

Barrett, M., 1999, In : Journal of Broadcasting and Electronic Media. 43, 1, p. 98-109 12 p.

Research output: Contribution to journalArticle

prime time
rating
market

Strategic behavior and competition in cable television: Evidence from two overbuilt markets

Barrett, M., 1996, In : Journal of Media Economics. 9, 2, p. 43-62 20 p.

Research output: Contribution to journalArticle

cable communication
tactics
Telecommunication
market
telecommunication
6 Citations (Scopus)

Direct Competition in Cable Television Delivery: A Case Study of Paragould, Arkansas

Barrett, M., Jul 1 1995, In : Journal of Media Economics. 8, 3, p. 77-93 17 p.

Research output: Contribution to journalArticle

cable communication
Profitability
market share
monopoly
profitability
13 Citations (Scopus)

Uses and Values for News on Cable Television

Baldwin, T. F., Barrett, M. & Bates, B., Mar 1 1992, In : Journal of Broadcasting and Electronic Media. 36, 2, p. 225-233 9 p.

Research output: Contribution to journalArticle

cable communication
Cables
news
Values
broadcast