Research output per year
Research output per year
Personal profile
Education/Academic qualification
PHD, University of Alabama
… → 1969
MS, Southern Illinois University-Carbondale
… → 1965
BBA, University of Wisconsin-Madison
… → 1964
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Dive into the research topics where Lonnie Ostrom is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Research output
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Leveraging customers' multiple identities: Identity synergy as a driver of organizational identification
Fombelle, P. W., Jarvis, C. B., Ward, J. & Ostrom, L., Jul 2012, In: Journal of the Academy of Marketing Science. 40, 4, p. 587-604 18 p.Research output: Contribution to journal › Article › peer-review
30 Scopus citations -
Examining product managers' job satisfaction and performance using selected organizational behavior variables
Cummings, W. T., Jackson, D. W. & Ostrom, L., Mar 1 1989, In: Journal of the Academy of Marketing Science. 17, 2, p. 147-156 10 p.Research output: Contribution to journal › Article › peer-review
24 Scopus citations -
Vertical territorial restraints rules of legality and guidelines for channel design
Ostrom, L., Kelley, C. & Jackson, D. W., Mar 1 1986, In: Journal of the Academy of Marketing Science. 14, 1, p. 1-6 6 p.Research output: Contribution to journal › Article › peer-review
1 Scopus citations -
Differences between industrial and consumer product managers
Cummings, W. T., Jackson, D. W. & Ostrom, L. L., Aug 1984, In: Industrial Marketing Management. 13, 3, p. 171-180 10 p.Research output: Contribution to journal › Article › peer-review
32 Scopus citations -
Measures used to evaluate industrial marketing activities
Jackson, D. W., Ostrom, L. L. & Evans, K. R., Oct 1982, In: Industrial Marketing Management. 11, 4, p. 269-274 6 p.Research output: Contribution to journal › Article › peer-review
11 Scopus citations