Research Output per year
Personal profile
Education/Academic qualification
PHD, University of Alabama
… → 1969
MS, Southern Illinois University-Carbondale
… → 1965
BBA, University of Wisconsin-Madison
… → 1964
Fingerprint Dive into the research topics where Lonnie Ostrom is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
- 4 Similar Profiles
Research Output
Leveraging customers' multiple identities: Identity synergy as a driver of organizational identification
Fombelle, P. W., Jarvis, C. B., Ward, J. & Ostrom, L., Jul 1 2012, In : Journal of the Academy of Marketing Science. 40, 4, p. 587-604 18 p.Research output: Contribution to journal › Article
24
Scopus
citations
Examining product managers' job satisfaction and performance using selected organizational behavior variables
Cummings, W. T., Jackson, D. W. & Ostrom, L., Mar 1 1989, In : Journal of the Academy of Marketing Science. 17, 2, p. 147-156 10 p.Research output: Contribution to journal › Article
23
Scopus
citations
Vertical territorial restraints rules of legality and guidelines for channel design
Ostrom, L., Kelley, C. & Jackson, D. W., Mar 1 1986, In : Journal of the Academy of Marketing Science. 14, 1, p. 1-6 6 p.Research output: Contribution to journal › Article
1
Scopus
citations
Differences between industrial and consumer product managers
Cummings, W. T., Jackson, D. W. & Ostrom, L. L., Aug 1984, In : Industrial Marketing Management. 13, 3, p. 171-180 10 p.Research output: Contribution to journal › Article
31
Scopus
citations
Measures used to evaluate industrial marketing activities
Jackson, D. W., Ostrom, L. L. & Evans, K. R., Oct 1982, In : Industrial Marketing Management. 11, 4, p. 269-274 6 p.Research output: Contribution to journal › Article
11
Scopus
citations